Blue Chip Cap Tables

Founders should try their hardest to make their cap tables look the highest quality possible. It starts from the very first check founders take - and it more or less defines the path forward, because quality attracts quality.

At the earliest stages, founders may often be tempted to choose the highest price - rightfully so & naturally - but if the highest price is not coming with the highest quality of the investor it is unlikely to be the right choice.

Laser focus on creating conviction with blue chip investors for the stage you are in - and put that partnership's value well above the price itself because the quality will recover any perceived difference in price way faster than you can image.

Easier to do at Series A and onwards (if you are doing well), way harder to recognize the need for this at Pre-seed and Seed - but exactly where it's needed the most.

Easier said than done, I know :)
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