Humans used to do the work. Then we built software to help. Then we built SaaS to make that software easier to use. But the goal never changed: get the job done.

We didn’t buy Salesforce because we loved CRMs, we wanted more sales. We didn’t implement Workday for the fun of it, we needed org-wide HR coordination. Every layer of software, from on-prem to cloud, was a means to an end.

But something strange happened along the way: SaaS became the job. Setup, configuration, integrations, dashboards, training… over time, more and more human effort shifted from doing the real work to operating the tool designed to do the work.

AI breaks that cycle.

With AI, we’re not just getting better tools - we’re finally getting closer to what we always wanted: results. Not dashboards. Not notifications. Not workflows. Outcomes.

That’s the core of Outcome-as-a-Service. It’s not AI bolted onto SaaS. It’s AI that replaces SaaS — by doing the job and delivering the result.

You don't need a CRM - you want closed deals.
You don't need HR software - you want onboarding done.
You don’t need analytics tools - you want the insight and the action.

We started investing in this shift in 2022–2023, well before Copilots came along as AI bandaids to SaaS. But the real breakthrough isn’t copilots. It’s contracting for outcomes, not effort. And we believe OaaS will become the defining model for the next generation of software businesses.

This is what every enterprise buyer actually wants:

• Less SaaS sprawl.
• Fewer seats.
• More results.

Outcome-as-a-Service is not the evolution of SaaS — it’s the replacement. And it opens the door to a new generation of builders who think in outputs, not inputs.