In order to sell to global markets, it has been observed that setting up your company in Delaware or Singapore works better in the long run for Indian founders. You can also explore the route of being headquartered in India. To explore all setup options and choose the best for your short term and long term needs, please contact Lalit Valecha or Aishwarya Tripathi of Assure Global, a portfolio company of ours. We have explored this with 10s of founders and done all combinations of the global setup, so you will get a full perspective to make the right choice.
Once your setup is done for selling to global markets, it is important to get the right travel document to make sure you have easy access to your target market and customers. United States is the most common initial focus area for Indian founders building for the world and our network of immigration law firm can help you get your visas in place for seamless travel. Request an intro below once you are ready.
We believe you need to “be local” in a global market you sell in to truly move as fast as other local companies there do. In the United States for example, when you are “local” versus a “tourist” you enable serendipity to happen to you and benefit for the local network you create. To that end, we recommend a group of founders to rent a home/pad in Palo Alto, San Francisco or New York City (depending on the centre of activity in your market) and make that a place where people can always find you, make it easy for you to meet more people more easily and truly create a way for you to blend in and become a local which helps you in networking and building your tribe faster. All of this is not possible when founders simply visit for business meetings and conferences. Request intros to founders below who have setup/setting up Indiglo pads already.
It is important to find a local network of founders who understand what new founders selling to the US market are going through based on their own experience of doing it and can help new founders in a big way to settle it in a seamless manner and learn simple life hacks to create their own local network. Request intros to our friends and founders when you are ready to move.